At Least We Know the Washington Post Isn't Buying Views
The Washington Post has launched a new opinion podcast, "Make It Make Sense," with an apparent investment of $80,000 in new audio and video equipment. Despite the investment and a remodeled studio, the podcast's video content is being criticized for being poorly produced and lacking engagement. The author compares the new podcast videos unfavorably to their own early, unsuccessful attempts at video content creation years ago, suggesting a disconnect between media executives and effective online content strategies. AI
IMPACT Minimal impact on AI operators; this is a critique of traditional media content strategy.