Meta is testing a new feature for Threads that integrates its AI chatbot, Meta AI, to provide context and answer questions similar to X's Grok. Users can mention @meta.ai in posts or replies to get real-time information on trends, breaking stories, or recommendations. This early beta is rolling out in select countries, with Meta emphasizing stronger safeguards compared to Grok, though potential risks of manipulation are acknowledged. Users can mute the Meta AI account or hide its replies if they wish to reduce its visibility. AI
Summary written by gemini-2.5-flash-lite from 5 sources. How we write summaries →
IMPACT Enhances social media platforms with AI-driven information retrieval, potentially changing user interaction dynamics.
RANK_REASON Product integration of an existing AI chatbot into a social media platform.