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AI CEO: Annual performance reviews are outdated, need frequent feedback

David Hassell, CEO of 15Five, argues that traditional annual performance reviews are outdated and ill-suited for the current era of rapid technological change. He suggests that the annual cadence is too slow to foster employee development and that most reviews are backward-looking. Hassell advocates for more frequent, continuous feedback integrated with AI tools to streamline the process and make it more forward-looking, ultimately reducing manager workload and employee anxiety. AI

Summary written by gemini-2.5-flash-lite from 1 source. How we write summaries →

IMPACT Suggests AI can streamline HR processes, making performance reviews more frequent and effective for employee development.

RANK_REASON The cluster discusses an opinion from a CEO about the current state of performance reviews and their future, rather than a new product launch or research finding.

Read on Fortune →

AI CEO: Annual performance reviews are outdated, need frequent feedback

COVERAGE [1]

  1. Fortune TIER_1 · Jake Angelo ·

    CEO of AI-powered performance review firm says annual evaluations weren’t designed for the AI era: ‘The practice just hasn’t kept up’

    15Five CEO David Hassell told Fortune that companies must stop relying on the annual performance review cadence.