Spotify is launching a new fitness hub called 'Fitness with Spotify,' aiming to compete with services like Apple Fitness Plus and Fitbit Premium. This initiative includes a partnership with Peloton to offer guided workouts, alongside curated content from popular fitness creators. The platform will feature a mix of personalized audio and video content designed to enhance users' fitness routines. AI
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RANK_REASON This is a product launch from a non-AI-native company, not a core AI development.