A joint study by the UK and US has found that approximately 30% of websites are now contaminated with AI-generated content, making it difficult to distinguish between real and fake information. This widespread presence of AI-generated material poses a significant challenge to the integrity of online content. The research highlights the growing difficulty in discerning authentic web content from AI-produced material. AI
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IMPACT Widespread AI-generated content on websites makes it difficult to discern real information from fake.
RANK_REASON The cluster reports on findings from a joint research study. [lever_c_demoted from research: ic=1 ai=0.4]